Chapter 1: Why This Playbook was Created and Who Wrote it.
Chapter 2: Your Digital Stack: What kind of Online Profiling should CX Professionals
invest their time in (and in what order)?
Chapter 3: Your Website/Blog and What it Should Do.
Chapter 4: Your LinkedIn Page and Why it's Extremely Important.
Chapter 5: Using a "Newsletter" to Get More 'Links' from Existing Colleagues.
Chapter 6: How to Show up in CX Searches Ahead of Others.
Chapter 7: How to get someone to help with your career aspirations.