FREE WEBINAR: Steve Towers, the BP Group & Affiliates PRESENTS
OUTSIDE-IN STRATEGIC MATRIX & The SUCCESSFUL CUSTOMER OUTCOME CANVAS
A STRUCTURED step by step GUIDE to understanding and acting on REAL Customer Needs

Only 160 Spots

Very limited webinar...

Steve Towers

Founder & CEO

In 30 minutes we will reveal the power of two mindset shifting approaches that will help you get to REAL customer needs. Not those soft and fluffy sentiments but specific, measurable, attainable, relevant and time-based NEEDS. Join us for this quick and fun journey as I introduce you to my INNER CIRCLE.

What You Will Learn On This Free Webinar:
SECRET #1: HOW TO REFRAME
any process and CX to a customer centric model
How to use a powerful template that gets full collaboration
How to create an agreed understanding of the REAL CX within 2-3 hours
SECRET #2: HOW TO IDENTIFY and AGREE the real customer needs (even when they don't know them!)
How to quickly focus on REAL needs and create an agreed framework to share with everyone involved with the CX and linked processes
SECRET #3: HOW TO ACTION a clearly defined SMART set of metrics that guides your work
How to create a definitive set of METRICS that align everything you do to quickly deliver and sustain Successful Customer Outcomes
And then...       When you have the SECRETS I will then introduce you to the Accredited Customer Experience Masters (ACXM) program. A global certified qualification in 116 countries!
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